Pradeep Dwivedi, Group CEO of Eros Media World Plc, has been re-elected as the VP and area director for the International Advertising Association (IAA) APAC region for 2022-24. The industry…
(IAA), is an event where IAA brings along global leaders in the MarCom industry where they forecast and predict the marketing and branding trends for the upcoming year.
The onset of the COVID-19 pandemic slashed $22 trillion off company valuations worldwide in Q1 2020, according to new data. The study, from the International Advertising Association (IAA), found that…
Amid a global pandemic, unprecedented needs and growing insecurity, aid workers and health care responders are staying and delivering to the world’s most vulnerable peopleLast year was the most violent…
Anyone who is at odds with their own advertising existence or thinks that advertising is at an end must listen to Joel Edmund Nettey, the Senior Vice President of the…
As the debate over privacy assumes more importance around the world, International Advertising Association (IAA), shines the spotlight on this critical issue and provides a new resource for the industry,…
The International Advertising Association (IAA) has held its 44th World Congress in Kochi, India. It was the first ever iteration of the congress in India. The International Advertising Association (IAA)…
The effect of the coronavirus is having an acute and far-reaching impact on both the local and global economy and has sent public and private agencies looking for ways to…