VIRTUAL BOOK LAUNCH OF THE FIRST EVER “GLOBAL PRIVACY LAWS HANDBOOK”

VIRTUAL BOOK LAUNCH OF THE FIRST EVER “GLOBAL PRIVACY LAWS HANDBOOK”

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As the debate over privacy assumes more importance around the world, International Advertising Association (IAA), shines the spotlight on this critical issue and provides a new resource for the industry, globally. International Advertising Association (IAA) in association with the Global Advertising Lawyers Association (GALA) launched a virtual book launch of the first ever “Global Privacy Laws Handbook”. The event was attended by more than 50 countries across the globe who are affiliated with IAA.  

The event started with a welcome note by the Managing Director of IAA Global Ms. Dagmara Szulce was followed by specials notes by IAA Chairman and World President Mr. Srinivasan K Swamy. He mentioned the importance of privacy and how the book is going to be paving the way forward.

To talk more about the book and what can be expected out of it, a small introduction of the handbook was put up by Mr.  Jeffrey Greenbaum, Chairman, GALA.

Mr. Nitin Paranjpe, COO, Unilever, was the guest of Honor of the event. In his note he mentioned “Virtual communication has become a norm and online meeting platforms have crossed more than 10 million users just in the last month, and you can imagine their market capital by the number of users that they have. But with more users comes more data privacy implications” he also added how the book is well structured and also thanked the team behind it.

The Launch Event was followed by a panel discussion led by industry experts on the topic “How to Intimately Engage with Consumers While Respecting Their Privacy in a Post – COVID World”. The members of the panel discussion were, Ms. Carla Michelotti. Retired Chief Legal, Government, Corporate Affairs Officer, Leo Burnett Worldwide, Strategic Consultant and IAA Vice President, Government Affairs, Daniel Goldberg, Frankfurt Kurnit Klein & Selz (FKKS), G’Man Ragothaman, CEO, Aqilliz and Cecilia Alvarez, Policy Director, Facebook’s EMEA Privacy, Dr. Søren Pietzcker, LL.M. (University of Illinois), Hamburg.

The Launch Event Ended With the ending note by Mr. Joel Netty, Senior Vice President, IAA Global who ended the virtual event by thanking GALA & the IAA Global Team, the panelists and the speakers of the launch event.

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